What are the best sales training courses for your business?

Sales training is one of the best ways to get your team motivated, prepared and ready to create an actionable sales strategy. When looking for the best sales training for your organisation, first firm up your desired outcomes of the course. Are you looking for negotiation skills and techniques to help your team win over prospective clients? Or, perhaps your team needs a boost of confidence with a presentation skills and techniques course.

Sales isn’t a one size fits all skill, so your sales strategy should be determined by the scale and size of your products or services. This means you need the right training for your business. Read on to discover some of the best sales training courses to help you meet your business goals.

Benefits of sales training

There are a wide range of sales training benefits that can support you and your team in their roles. At Impellus, our accredited training has helped teams from some of the most recognisable brands in the world. Our most notable benefits of sales training are:

  • Increased productivity and efficiency – Teams that are trained in sales can move quicker in closing sales, building relationships and hitting their targets.
  • Confidence in tackling common sales challenges – Top sales training, such as the Process, Questions, Objections and Values course, teaches delegates how to predict and plan for objections – while dealing with them in a professional manner. This particular short course can also support Sales professionals who are newer to the job, in building a trusting relationship and rapport with their existing or prospective clients.
  • Boosting team morale – A confident, self-assured sales team is a happier one. Top sales training ultimately supports staff in generating more sales for your business by instilling confidence, process and a sense of togetherness for those in your sales team. If your team is hitting and exceeding their sales targets, their high spirits will be infectious on the rest of the company!

Introductory sales and services courses

For those starting out on their sales journey, an introductory sales and service course will probably be the best option. A one day introductory course will help delegates to understand the fundamentals of training, including:

  • The skills of a successful sales professional
  • Supporting a client in the buying process
  • Communicating effectively
  • Leading an effective meeting to achieve objectives

Professional sales skills courses

A more advanced sales skills course tends to look into the more granular aspects of selling, once the fundamentals are established. Many experienced salespeople have built up their portfolio of expertise without any formal training; however there are clear benefits of sales training courses for experienced professionals.

A Professional Sales Skills Course, such as Negotiation Skills and Techniques, can help your team break bad habits and build new ones. For example, your team may be running into a common challenge or be experiencing a difficult marketplace. An accredited sales trainer can help even a knowledgeable team to navigate these difficulties and steer sales strategies with a more considered approach.

Online or in-house?

Is online or in-house training the best option for your business? Online sales training means that you can be more flexible with timings, while making sure any remote staff can join in.

In-house training is a slightly more immersive experience for your team. At Impellus, our specialist trainers can deliver engaging, bespoke training at your premises.

Bespoke sales training courses for your team

We deliver some of the best sales training courses for businesses, at a pace to suit your needs. If you’d like to learn more about how we can help you and your sales team to work seamlessly, please call us or send us a message.